UK deposit replacement firm Reposit has made waves in the rental market with a staggering 58% surge in sales during the first six months of this year. This significant growth is largely attributed to the thriving build-to-rent sector, where the company's sales have more than doubled, increasing by an impressive 103% compared to the same period last year.
The company's model, which allows tenants to pay a non-refundable fee equivalent to one week's rent instead of a larger cash deposit, has been widely adopted in response to new regulatory landscapes. The Renters' Rights Act is just one factor driving this shift towards alternative tenancy deposits. During the first half of 2026, Reposit reported providing over £34 million in cover for landlords, with more than £12.5 million exceeding the value of a standard five-week tenancy deposit.
Tenants using the service avoided an estimated £17.2 million in upfront moving costs, representing an average saving of £1,088 per tenancy. The firm has also significantly expanded its operational reach, adding over 195 new agent partners to its network during this period. Strategic commercial partnerships have been a key focus, with Reposit becoming Goodlord's exclusive deposit replacement partner in May.
The company has further solidified its position through collaborations with Mydeposits and the launch of an integration with Let Alliance and HomeLet’s Vision+ tenant referencing and tenancy management platform.