The Three Lions are roaring into Atlanta, and with them comes a tidal wave of economic enthusiasm. England fans have already made their presence felt in Miami, where they splurged an eye-watering 322 per cent more than usual after that nail-biting quarter-final win over Norway.
But it's not just the wallets of middle-aged supporters that are being opened wide – older millennials were also raring to go, with a staggering 900 per cent increase in spending. No wonder thousands are splashing out on tickets for tonight's showdown against Argentina at the Mercedes-Benz Stadium; some are even willing to shell out an astonishing $2,700 each for a seat!
And it's not just about getting into the stadium – domestic businesses are also cashing in on England's World Cup success. UK pub chains Wetherspoon and Young's have seen their market value skyrocket by double-digit percentages since that Miami quarter-final, while global brands like Carlsberg and Heineken have enjoyed healthy single-digit rises.
But the spending spree is far from over – a staggering one in ten Brits are still considering a last-minute trip to the States for the final matches. The average fan will splash out £4,000 on their journey, with some willing to go even further and extend their budget by an eye-watering £1,519 to get behind England in person.
And it's not just about the football – with the semi-final kick-off time falling nicely into pub-going hours, fans are expected to flock to local pubs rather than watch at home. This could mean even more money pouring into domestic businesses as England fans come together to cheer on their team. The World Cup fever has well and truly gripped the nation – bring on the final!