Gatorade uses carrots for colouring amid US dye crackdown
UKPulse Health Desk
Sports drink brand Gatorade is reportedly using vegetables, specifically carrots, to achieve its distinctive colours. This change comes as the US health secretary is said to be cracking down on artificial dyes.
- Gatorade is using carrots to provide its colours.
- The change is reportedly in response to a US health secretary crackdown on artificial dyes.
Sports drink brand Gatorade is reportedly incorporating vegetables, such as carrots, to achieve its characteristic colours. This development follows reports of the US health secretary initiating a crackdown on artificial dyes.
The move suggests a shift in ingredient sourcing for the beverage, potentially influenced by regulatory pressures concerning artificial additives.