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Hope Street Drama Boosts Tourism in Northern Ireland Seaside Town

The popular BBC police drama Hope Street has transformed Donaghadee, County Down, into a thriving tourist destination. Fans from around the globe are flocking to see the real-life locations featured in the series.

  • Hope Street, set in the fictional 'Port Devine', has been filmed in Donaghadee since 2021.
  • The show has attracted tourists from the UK, America, and Australia to the County Down town.
  • Local businesses and residents report a significant increase in visitor numbers and economic benefit.
  • A Hope Street feature film is scheduled for release in cinemas this autumn, followed by a BBC airing.

The charming seaside town of Donaghadee has been catapulted onto the global tourist trail thanks to the runaway success of Hope Street, the gripping BBC police drama that's captured hearts across the UK and beyond. Since cameras rolled in 2021, this fictional 'Port Devine' has drawn fans from America, Australia, and everywhere in between to its picturesque shores – and they're not just content with watching the show; they're flocking to experience it for real.

Locals have been left starstruck by the influx of visitors, who often arrive on cruise ships docked in Belfast before making a beeline for the town's most iconic sites. Kathryn Strain, a regular extra and member of Donaghadee's Chunky Dunkers sea swimming group, can't help but feel a sense of pride as she hears tourists pointing out their favourite locations from the show – "You can hear them saying, 'oh, that's where the police station was, and oh, this is so and so's house,' so it has been great, it has been good for the town, definitely."

The economic benefits are evident in every corner of the town. Brooke Pennick, manager of the Stormy Cup cafe, remembers the initial buzz when filming began and now basks in the steady stream of tourists eager to soak up the atmosphere and get a glimpse into the show's world. Meanwhile, Sarah Cochrane, general manager of Pier 36 – the local pub and restaurant used as 'The Commodore' in the drama – has welcomed fans from far-flung corners of the globe, including American and Australian enthusiasts.

The Hope Street effect goes beyond a mere tourism boom. It's put Donaghadee firmly on the map, according to Bridie McElhill, another Chunky Dunkers regular. Even local charity shops are getting in on the act, selling authentic costumes from the show – giving fans the chance to own a piece of TV history. And if that wasn't enough, a feature film is just around the corner: One of Our Own - A Hope Street Film will hit Northern Ireland cinemas in September 2026, followed by UK releases in October and a BBC broadcast later in the autumn.

With more Hope Street magic on the way, Donaghadee is ready to take centre stage once again – and it's set to be a wild ride for this Northern Irish seaside town.

Why this matters: This story highlights how successful UK television productions can significantly boost local tourism and economies, bringing international attention and investment to lesser-known British towns. It underscores the cultural and economic power of the creative industries.

What this means for you: What this means for you: If you are a fan of British television, this demonstrates the wider impact your viewing habits can have on local communities. It also highlights a beautiful UK destination that has gained popularity through its association with a beloved show.

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