Voting for Invertebrate of the Year is set to close at midnight BST on Sunday, 16 August. The public can cast their votes to support their favourite invertebrate.
The ongoing campaign highlights efforts to increase public appreciation for invertebrates. An individual working on such a campaign in 2021 observed varying public reactions to creatures like earthworms, noting that fear and revulsion can be learned behaviours.
The article suggests that while some disgust is protective, cultural experiences and other people significantly shape what provokes it. It also proposes that familiarity can help unlearn disgust, citing a personal experience with worms.