Get ready for a night of unadulterated heavy metal mayhem as Iron Maiden takes to the stage at La Défense Arena in Paris on June 22. The band's 'Run For Your Lives' tour is already generating huge excitement, and this live recording will be one for the ages – but only if you're willing to put down your phone and surrender to the music!
That's right, folks; Iron Maiden are banning mobile phones from the standing and General Admission sections of the venue. Upon entry, devices will be locked away in Yondr pouches, which have become a staple for artists looking to create phone-free environments at their shows. Don't worry – designated areas will be available for emergencies, but you'll need to bring a physical payment card to buy your beers and merchandise (no tapping in with your phone, sorry!).
This move is in line with the band's long-held desire for fans to immerse themselves in the live experience. Manager Ron Smallwood has been vocal about this, urging fans to ditch their phones and enjoy the show "in the moment" – just like they did back in the 1980s when Iron Maiden first burst onto the scene.
Iron Maiden are leading the charge against phone use at live events, but they're not alone. Many artists are now embracing technology that allows fans to put their phones away and focus on the music. And with Yondr pouches providing a secure solution, this concert is set to be a game-changer for those who want to recapture the spirit of classic rock 'n' roll.
Of course, UK fans won't have to wait long to experience Iron Maiden live – they're heading back to Knebworth on July 11 as part of the epic 'EddFest' weekender. And if you thought that was all, think again! The festival will also feature an incredible museum experience and a handpicked lineup of supporting acts with connections to the band.