Jordan is once again welcoming British tourists after the Foreign, Commonwealth & Development Office (FCDO) lifted its advisory against all but essential travel to most of the country. This change marks a significant shift for a destination that has seen its tourism sector impacted by geopolitical events, offering a renewed opportunity for UK holidaymakers to explore its ancient wonders and diverse landscapes.
For years, iconic sites such as the Treasury at Petra, the ancient city carved into rose-red cliffs, were often bustling with visitors. However, recent geopolitical tensions led to a considerable drop in international arrivals. The FCDO's previous advice, issued after US and Israeli strikes on Iran, deterred many travellers, despite some flights to Amman continuing and certain tour operators maintaining services. The removal of this 'non-essential' travel warning is expected to encourage a gradual return of tourists, potentially allowing for a more serene and uncrowded experience of Jordan's historical and natural attractions.
Travellers can now consider visiting famous locations like the Dead Sea, exploring the intricate mosaics of Madaba, or experiencing the desert landscapes of Wadi Rum. With the country actively working to revitalise its tourism industry, visitors may find attractive deals on hotels and organised tours. For instance, a three-star hotel in Wadi Musa, the gateway to Petra, could be secured for under £50 per night. Similarly, organised eight-day tours, such as Intrepid's 'Explore Jordan' or G Adventures' 'Highlights of Jordan', are currently advertised from approximately £919 and £790 respectively.
While British Airways flights to Amman remain suspended until October 25, and Wizz Air has yet to resume its route, Royal Jordanian continues to operate flights to and from the capital. This provides a direct and reliable air link for those planning a trip. It is crucial for UK travellers to always check the latest FCDO advice before booking and to ensure their travel insurance policy remains valid, as travelling against FCDO recommendations can invalidate cover.
The return of tourism to Jordan is anticipated to be a gradual process. However, the current combination of eased travel restrictions, potentially lower prices, and the rare chance to experience world-renowned sites without large crowds presents a compelling proposition for those seeking a unique Middle Eastern adventure. Local communities, whose livelihoods often depend on tourism, are hopeful for a steady increase in visitor numbers.