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London Aparthotel Adopts AI to Upskill Staff, Not Replace Them

The Gate London City has partnered with Inntelo AI to integrate an AI concierge, aiming to enhance guest experience and staff capabilities. This initiative marks a shift in AI adoption within hospitality, focusing on human-centred technology.

  • The Gate London City is the first London hotel to implement Inntelo AI's agentic AI solution.
  • The technology provides guests with an AI concierge for various requests, freeing up staff.
  • A key focus is upskilling existing staff with practical AI knowledge, rather than reducing headcount.
  • Inntelo AI's platform supports guest communication, operations, and task management across multiple regions.
  • The move highlights a growing trend of using AI to augment human roles in hospitality.

The Gate London City, a premium aparthotel located in the heart of the City of London, has announced a new partnership with Inntelo AI to deploy its agentic artificial intelligence solution. This collaboration positions The Gate London City as the first hotel in the capital to adopt the platform, which aims to streamline guest services and enhance operational efficiency.

A notable aspect of this rollout is the aparthotel's commitment to upskilling its existing team, rather than using AI to reduce staff numbers. The Gate London City, managed by EQ Group, a European hospitality platform overseeing nearly 10,000 rooms across the UK and Europe, is setting an early precedent for how AI can support human employees within the sector.

Through the Inntelo AI platform, guests will gain access to an AI concierge service designed to manage a wide array of requests, from ordering amenities to booking restaurant reservations or local excursions. This functionality is accessible directly via guests' mobile phones, as well as through calls, voice commands, or WhatsApp, supporting over 40 languages. The intention is to free up human staff to concentrate on providing more personalised, face-to-face guest interactions and manage more complex requests behind the scenes.

Beyond the technological deployment, Inntelo AI has also provided a comprehensive training programme for The Gate London City's staff. These sessions were designed to equip employees with practical AI skills, ensuring they can confidently utilise the new system. Furthermore, the training aims to broaden their understanding of how AI can be integrated into their daily work and contribute to their professional development within the hospitality industry.

Asif Alidina, Founder and CEO of Inntelo AI, emphasised that hospitality remains a human-centric business. He stated that the goal is to use AI to remove friction for both guests and teams, allowing technology to handle routine tasks so that human staff can focus on unique human interactions. This sentiment was echoed by Keerthy Sachavi, General Manager at The Gate London City, who noted that the partnership has demystified AI, revealing opportunities to improve guest experience and productivity while enabling staff to dedicate more time to direct guest engagement.

London-headquartered Inntelo AI provides an AI-native platform that assists with guest communication, operations, and task management. Its solutions are currently live in hotels across the UK, Europe, the Middle East, and Africa, including CIEL Dubai Marina, which is set to be the world's tallest hotel. The company's innovative approach to AI in hospitality was recognised when it was named Innovative Guest Experience of the Year at The Caterer Supplier Awards 2026.

Why this matters: This initiative offers a potential blueprint for how AI can be integrated into service industries across the UK, demonstrating a focus on augmenting human capabilities rather than replacing jobs. It highlights a shift in the AI narrative, moving towards skills development and enhanced service delivery.

What this means for you: What this means for you: If you work in the hospitality sector, this could signal a future where AI tools are introduced to make your job more efficient and allow you to focus on more rewarding aspects of customer service. For consumers, it could mean more streamlined and personalised experiences when staying at hotels.

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