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Pop Duo Haute & Freddy Share Creative Influences with New Playlist

Rising pop act Haute & Freddy have curated an exclusive playlist, 'Juggling Practice', to accompany their feature on NME's 'The Cover'. The duo, known for their distinctive circus-inspired aesthetic, include their own tracks alongside those of 80s icons and drag queens.

  • Haute & Freddy are the latest artists featured on NME's 'The Cover', highlighting emerging talent.
  • Their exclusive playlist, 'Juggling Practice', includes three of their own songs and tracks from diverse artists like Kate Bush and Depeche Mode.
  • The duo formed during the pandemic, seeking creative freedom away from high-pressure songwriting sessions for other artists.
  • Their unique 'circus lore' persona evolved from an old-timey font and fan interaction following their debut single.
  • NME's 'The Cover' annually showcases 50 emerging artists with in-depth profiles and photoshoots.

Racing into our playlists is Haute & Freddy's electrifying 'Juggling Practice', a sonic snapshot of the rising pop duo's creative crucible. This exclusive playlist serves as the perfect primer for their recent coronation as stars of NME's coveted 'The Cover' series – and we can't get enough of it!

Haute & Freddy's musical manifesto unfolds like a thrilling juggling act, with three of their own tracks – 'Dance The Pain Away', 'Freaks', and 'Shy Girl' – taking centre stage alongside the influential forces that have shaped their sound. You'll find 1980s legends Kate Bush and Depeche Mode rubbing shoulders with contemporary game-changers like drag royalty Devine and Violet Chachki, making for a truly genre-bending experience. Get ready to stream 'Juggling Practice' on Spotify or Apple Music and immerse yourself in the duo's boundary-pushing artistry.

It's been a wild ride for Haute & Freddy – their collaboration was forged during lockdown when they were both working as songwriters, but felt stifled by the competitive landscape. The pandemic proved to be the catalyst for them to take control of their own creative destiny, ditching the constraints of writing for others and embracing an experimental approach that's resulted in some truly innovative music.

The duo's 'circus lore' aesthetic – think vintage fonts and courtly language – is a key part of their magic. It began with a fascination with an old-timey font, which eventually gave way to a fully-fledged narrative involving nobles and queens after the release of their debut single 'Scantily Clad'. The lyrics sparked a creative fire that's been fuelled by interactions with fans online, who've eagerly adopted their unique style.

NME's 'The Cover' series has been the perfect platform for Haute & Freddy to shine – and we're thrilled they're part of this esteemed group of emerging talent. With past honourees including Kneecap, Lola Young, and LE SSERAFIM, it's clear NME is on a mission to champion the music stars of tomorrow.

Source: NME

Why this matters: This story highlights the journey of emerging UK artists in the competitive music industry, showcasing how creative resilience and unique branding can lead to recognition. It reflects the broader cultural landscape where digital platforms and media support new talent.

What this means for you: What this means for you: As a UK consumer, this offers new music for discovery and supports the vibrant UK creative industry. For those interested in music or the arts, it provides insight into how new talent breaks through and the importance of platforms like NME in shaping cultural trends.

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