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Safety Warnings Issued Over Viral Squishy Toy Trends

Concerns have been raised about social media trends encouraging children to experiment with squishy toys in potentially unsafe ways, with some unofficial products failing safety standards.

  • Some unofficial squishy toys have been found to contain hazardous chemicals and fail UK safety requirements.
  • Social media trends encourage children to cut, stretch, heat, or freeze squishy toys, which can pose risks.
  • Heating squishy toys has reportedly led to severe burns in children.

Consumers are being warned about the potential dangers of experimenting with popular squishy sensory toys, following reports of hazardous chemicals in some unofficial products and injuries from viral social media trends.

Earlier in 2026, Trading Standards officers in Swansea investigated dumpling toys after concerns about unusual smells. Testing revealed some products contained hazardous chemicals and did not meet UK toy safety requirements. Other dumpling toys have also been found to contain excessive levels of benzene, a chemical that can be harmful to health.

Social media videos are reportedly encouraging children to cut, stretch, heat, or freeze squishy toys. Heating squishy toys in microwaves or ovens has led to severe burns in children in Scotland, according to a recent BBC report. Cutting open squishy toys can expose fillings, with some imitation products containing water beads, which can expand if swallowed and cause blockages requiring surgery.

Official brands like Needoh state their toys are non-toxic and meet safety standards. Needoh toys typically have a thermoplastic rubber (TPR) outer layer and are filled with polyvinyl alcohol (PVA). RMS, the manufacturer of original Squishy Dumplings, states its toys are made from non-toxic TPR, but does not specify the filling.

Why this matters: The popularity of squishy toys and related social media trends has led to safety concerns regarding both unofficial products and how children are using these toys.

What this means for you: If you own squishy toys, ensure they are official products and avoid cutting, heating, or otherwise experimenting with them in ways they were not designed for. If a squishy toy splits or leaks, keep it away from children and dispose of it according to manufacturer advice.

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