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Spain's opposition party uses deepfake video in election campaign

The conservative People’s party (PP) has sparked outrage with a deepfake video that appears to show members of the Socialist party admitting to wrongdoing.

  • A deepfake video was used by Spain's main opposition party, the PP, in its election campaign.
  • The video manipulated likenesses of people linked to Pedro Sánchez’s Socialist party and appeared to show them admitting to acts such as soliciting prostitutes and taking kickbacks.
  • The use of AI-generated deepfakes has sparked a wider debate on AI and disinformation ahead of the general elections next month.

A political ad from Spain's main opposition party that used a deepfake video of the prime minister's wife has sparked outrage and set off a wider debate on AI, as the deeply polarised country gears up for general elections next month.

Launched this week across the social media channels of the conservative People’s party (PP), the video used artificial intelligence to manipulate the likenesses of various people linked to Pedro Sánchez's Socialist party and appeared to show them admitting to acts such as soliciting prostitutes and taking kickbacks.

Why this matters: The use of AI-generated deepfakes in election campaigns raises concerns about disinformation and the impact on democracy.

What this means for you: If you're concerned about disinformation and its impact on democracy, be aware that AI-generated deepfakes may be used in future election campaigns.

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