The city of Boston has just been twinned with Glasgow in an agreement that will bring new opportunities for both cities. But it's not all about bureaucracy – there's a dash of magic in the air, and that's all thanks to Scotland's Tartan Army. Their unforgettable presence at the Fifa World Cup 2026 has left a lasting impression on the New England city.
Just ten days after their nail-biting victory against Haiti at Boston Stadium, the fans are still drawing gasps of amazement from locals and visitors alike. They've been embracing American tailgating traditions with gusto, dancing at baseball games, and spreading goodwill wherever they go. It's a charm that's winning over even more hearts – letters of support have poured in from FC Cologne, another city conquered by the Scots.
The economic impact is staggering, too. Boston's hospitality sector is reaping the rewards, with local bars and restaurants doing brisk business. Sam Adams taproom was "drunk dry" (well, almost!) within 48 hours of selling an extra 3,000 pints of its famous lager. Hennessey's Irish hostelry has seen sales triple on St Patrick's Day, while The Dubliner is busier than ever – its beer distributor even ran out of stock.
Tennent's, the Scottish brewer, has moved quickly to reassure fans that supplies won't run dry. Their senior brand manager from the UK confirmed they've been planning ahead since December, and that there's plenty more where that came from: "We're confident we can meet demand," she said.
For fans like Adam Robb from Aberdeenshire, the kindness of locals has made this trip unforgettable. He was even treated to an egg and cheese muffin by Boston police officers after his passport went missing – a small gesture that summed up the incredible welcome they've received. Now, with Scotland's next match against Morocco looming, ticket prices are soaring (to around £700, up from £350) as Americans clamour for a piece of the action.