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Terry Smith Dumps Magnum Stake Weeks After Criticising Unilever Strategy

Terry Smith's Fundsmith Equity Fund has sold its entire holding in Magnum Ice Cream, just months after the brand's spin-off from Unilever. This move follows Smith's earlier criticism of Unilever's strategic direction and subsequent exit from the consumer goods giant.

  • Terry Smith's Fundsmith Equity Fund sold its Magnum Ice Cream stake in May.
  • The sale follows Smith's exit from Unilever in April, where he was a top 10 shareholder.
  • Smith criticised Unilever for 'abandoning operational focus' and pursuing activist-driven break-ups.
  • Magnum, which also owns Ben & Jerry's and Cornetto, has seen its shares rise 38% since buyout interest emerged.
  • Unilever spun off its ice cream division as part of a major strategic overhaul in 2024.

Terry Smith, the prominent fund manager behind the £12.7bn Fundsmith Equity Fund, has reportedly divested his entire holding in Magnum Ice Cream. The sale, confirmed in the firm's latest factsheet, occurred in May, less than six months after the ice cream division was demerged from consumer goods giant Unilever and made its public debut in December.

This latest move by Smith severs his final investment ties with Unilever, a company his fund had held for over 15 years. It follows his earlier decision in April to offload his substantial stake in Unilever itself, which at one point made him a top 10 shareholder. Smith publicly criticised Unilever for what he perceived as a departure from its core operational focus, instead pursuing activist-driven corporate restructuring.

Unilever's strategic overhaul, announced in 2024, aimed to streamline its portfolio by divesting underperforming divisions and concentrating on more profitable 'power brands'. As part of this reorganisation, the company also merged its food division with spice giant McCormick in April, a £34bn deal that drew further criticism from some long-standing investors who were reportedly caught off-guard and would inherit a 65% stake in the newly merged entity without a shareholder vote.

The demerged Magnum Ice Cream Company, which also includes brands like Ben & Jerry's and Wall's, has experienced a turbulent start as a standalone entity. Despite entering its traditionally strongest sales period, it recently became the most shorted stock in Europe. However, its shares have seen a significant uplift, rising by approximately 38% since reports of interest from private equity firms Blackstone and CD&R emerged, and are now trading 7% above their initial public offering price.

Beyond Magnum, the Fundsmith factsheet also revealed Smith's decision to exit positions in New York-listed elevator manufacturer Otis and animal pharmaceutical company Zoetis. The capital from these divestments is reportedly being channelled into a new, as yet unnamed, investment position as Fundsmith seeks to accumulate its desired weighting.

Why this matters: This story highlights a significant shift in investment strategy by one of the UK's most influential fund managers regarding major consumer brands. It reflects broader investor sentiment towards corporate restructuring and could influence how other large UK companies approach their own strategic reviews.

What this means for you: What this means for you: While this specific investment decision doesn't directly impact your daily finances, it reflects a major fund manager's view on large companies that may feature in your pension or investment portfolios. It underscores the importance of understanding the underlying strategies of funds you invest in and the companies they hold. For specific financial advice, always consult a qualified financial adviser.

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