According to a recent survey by the UK's Office for National Statistics (ONS), the number of Britons opting for international holidays has increased by 3.5% in the past year, despite economic pressures and uncertainty surrounding Brexit.
As UK holiday-makers seek out affordable and exotic destinations, the popularity of traditional holiday hotspots such as Spain and France has waned, making way for lesser-known destinations in the Rest of the World.
One such destination is Vietnam, which has seen a significant increase in British tourists, with figures from the Vietnam National Administration of Tourism suggesting a 12% rise in UK visitors in the past year.
The trend towards more adventurous and off-the-beaten-path travel is also reflected in the growing popularity of destinations such as Thailand, Cambodia, and Peru, which offer a unique blend of culture, history, and natural beauty.
As the UK's economic situation continues to evolve, it remains to be seen whether this trend will continue, but one thing is certain: Britons will be seeking out value for money and unforgettable experiences in their holiday destinations.