Global YouTube phenomenon MrBeast, known to his millions of fans as Jimmy Donaldson, has tied the knot with his fiancée Thea Booysen. The couple exchanged vows on Sir Richard Branson's exclusive Necker Island in the British Virgin Islands, according to reports from US media outlets. Donaldson, 28, announced the news in a joint Instagram post, sharing images from their special day and proclaiming he had finally found his "Mrs Beast".
The wedding attire saw Booysen in a floor-length lace gown with a floral design, while Donaldson opted for a classic white tuxedo. She also showcased multiple outfit changes throughout the celebration, including a sparkly mini dress for the cake cutting and an off-the-shoulder satin ensemble for the evening festivities. Donaldson described the occasion as "the best day of my life," reflecting the intimate and private ceremony he had previously expressed a desire for, despite his public persona.
Donaldson, who boasts an unprecedented subscriber count of over 500 million on YouTube, proposed to Booysen on Christmas Day 2024. The engagement, like the wedding, was a private affair, with the pair wearing matching MrBeast-branded festive jumpers at the time. Booysen, originally from South Africa, is also a notable figure in her own right, with a significant online presence through her YouTube channel, TheaBeasty, which has nearly 140,000 subscribers, and her Twitch gaming streams. She is also a published author.
MrBeast has built his colossal following through increasingly elaborate and high-stakes stunts, often involving substantial monetary giveaways to strangers. His ventures have expanded beyond YouTube, notably with the creation of the Prime Video reality competition series, Beast Games. This series, inspired by the hit Netflix show Squid Game, sees contestants compete for a grand prize of $5 million (£3.7 million), further cementing his influence in the entertainment landscape.
However, Donaldson's meteoric rise has not been without its challenges. His media company, Beast Industries, faced a lawsuit in April over allegations of sexual harassment and workplace gender bias from a former employee. Additionally, he has encountered legal action from contestants involved in Beast Games regarding their treatment, alongside persistent claims that his viral giveaways and competitions are staged or pre-planned. Despite these controversies, his global appeal continues to grow, with his wedding marking another significant personal milestone.