Bluesky's active user base is shrinking as its focus expands beyond the app. According to data from digital intelligence provider Similarweb, Bluesky's mobile app had 10.4 million monthly active users worldwide in June 2026, down 27.2% year-over-year. In addition, mobile daily active users continued to decline, falling 25.6% year-over-year in July to around 3 million. Despite this decline, Bluesky's smaller community remains relatively active, with a stickiness rate of roughly 29% in June.
Bluesky's active user base shrinks by 27.2% year-over-year
UKPulse News DeskBluesky's mobile app had 10.4 million monthly active users worldwide in June 2026, down 27.2% year-over-year. Its mobile daily active users continued to decline, falling 25.6% year-over-year in July to around 3 million.
- Bluesky's mobile app had 10.4 million monthly active users worldwide in June 2026, down 27.2% year-over-year.
- Bluesky's mobile daily active users fell 25.6% year-over-year in July to around 3 million.
Why this matters: The decline in Bluesky's active user base may indicate that some users have returned to X or other social media platforms.
What this means for you: If you're a Bluesky user, you may notice a decrease in engagement and activity on the platform.