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Buyer Activity Rises 7% Year-on-Year as Autumn Market Begins

Buyer searches for homes have increased by 7% year-on-year over the past four weeks, according to the latest Zoopla House Price Index, indicating a recovery in activity after a quieter summer.

  • Buyer searches have risen 7% year-on-year in the last four weeks.
  • Sales agreed are 6% below last year's level, but the gap is narrowing.
  • Households can borrow 9% less than at the start of 2026.

Property industry figures are responding to the latest Zoopla House Price Index, which suggests a recovery in buyer activity. Buyer searches have increased by 7% year-on-year over the past four weeks, despite households being able to borrow 9% less than at the start of 2026.

Sales agreed remain 6% below last year's level, though Zoopla indicates this gap is beginning to narrow as mortgage rates stabilise. This uptick in activity is being observed across every region, suggesting a broader shift in sentiment.

However, affordability remains a significant constraint, with higher mortgage rates reducing buying power. Industry experts note that buyers are more price-conscious and are taking longer to assess their options. The availability of more homes for sale, up 5% overall, gives buyers greater choice and requires sellers to be realistic on pricing.

What this means for you: If you are a buyer, you may find more properties available and sellers could be more realistic on price. If you are a seller, pricing your home correctly from the outset is crucial to attract interest.

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