The news that Phil Eckersley has been named as the Conservative candidate for the Greater Manchester mayoral by-election is likely to be seen as a calculated move, capitalising on his strong local profile. The 30 July contest follows the resignation of incumbent mayor Andy Burnham, who had stood down to contest the parliamentary seat of Makerfield. This development sets the stage for an intense battle for the region's top office.
As a councillor in Trafford Council's Bowdon ward since 2011, Mr Eckersley has gained valuable experience in regional governance and public services within Greater Manchester. His position as deputy leader for the Conservative group on the council and acting shadow executive member for health and care provide a solid foundation in local politics.
In addition to his political background, Phil Eckersley's entrepreneurial spirit is evident through his establishment of Bridgewater Home Care in Wigan in 2010. This successful business now employs over 100 staff and delivers vital support services across the region. The Conservative Party is likely to highlight this aspect of his profile, touting his ability to create jobs and manage essential services as a key strength.
Mr Eckersley's ties to the Greater Manchester business community run deep, having previously held the position of president for the Wigan division of the Greater Manchester Chamber of Commerce. His selection is seen as part of the Conservative Party's strategy to field a candidate with both local government experience and commercial acumen.
In his acceptance speech, Mr Eckersley expressed his honour at being chosen and re-emphasised his deep connection to the region. He voiced concerns about the concentration of decision-making power in Manchester city centre, which he believes often leaves outer boroughs feeling neglected. This emphasis on equitable development and attention to diverse needs across Greater Manchester may well become a central plank of his campaign.