Homeflow has introduced an AI live chat service for estate agents, enabling them to manage website enquiries 24 hours a day. This tool is designed to respond to questions from buyers, sellers, landlords, and tenants, even when agency offices are closed.
The technology uses information about an agency's branches, services, and property listings to provide answers. It also considers the specific page a visitor is viewing, allowing it to address questions about a particular property or a valuation page.
The AI live chat aims to convert website visitors into leads by capturing contact details, viewing requests, and valuation enquiries. Homeflow's Lead Manager then records this information for agents to follow up. Estate agents can integrate this live chat into websites built by various providers.
Bradleys Estate Agents has already implemented the technology, naming its AI assistant "Brad". Kai Logan, director at Bradleys, stated that "Brad" has handled several hundred conversations since being switched on a month ago, always steering the discussion towards a valuation.