Lightspeed Venture Partners has announced the hiring of Claire Zau, a seed investor with a substantial presence on Instagram and TikTok. Zau's new role will involve sourcing deals for the firm and co-hosting its new show, Lightwork, alongside CMO Josh Machiz.
This move by Lightspeed reflects a broader trend among venture firms to engage with creators. Other examples include a16z's acquisition of Erik Torenberg’s Turpentine podcast and OpenAI's acquisition of TBPN, as firms increasingly look to build trust with future founders.