Budget-conscious motorists face a shrinking market for new cars under £15,000, with the RAC identifying just a handful of models expected to hit this price point in 2026.
The Dacia Sandero leads the affordable options, alongside the MG ZS and Citroën C3. These models are set to buck the industry trend of rising prices that has squeezed out many entry-level vehicles.
The sub-£15,000 new car market has contracted sharply in recent years. Supply chain disruptions, soaring manufacturing costs, and inflation have pushed even basic models beyond many buyers' reach. For families and workers who depend on personal transport, these remaining affordable options offer crucial access to new vehicle ownership.
However, the sticker price tells only part of the story. Insurance, fuel costs, road tax, and servicing can significantly impact the total cost of ownership. A cheap car to buy may prove expensive to run, making thorough research essential before purchase.
The automotive industry's shift towards larger, feature-heavy vehicles - including electric models - has made the budget segment increasingly niche. Yet demand persists for practical, no-frills transport that serves a significant portion of UK drivers.
Buyers are protected under the Consumer Rights Act 2015, which requires new cars to be of satisfactory quality, fit for purpose, and as described. This provides legal recourse should problems arise with these budget-friendly purchases.
Source: RAC