Marketing platform Noise announced on Wednesday that it has raised $5.5 million in a seed funding round. This investment, led by Capital Midwest, M25, and Girshin Robotics, increases the company's total funding to $7.2 million. Other participants in the round included CapitalizeVC and operators from companies such as DoorDash.
Noise, launched in 2025 by Diego Kafie, Stu Feldt, and Nic Weber, aims to connect brands with content creators, including everyday individuals who can download the app regardless of their follower count. The platform pays creators per view for content they produce for campaigns on platforms like TikTok, Instagram, Facebook, and YouTube.
CEO Diego Kafie stated that the company's top creators earn over six figures annually. Noise takes a fee from brands' payments to creators once views are delivered. The new capital is planned for expanding product capabilities and hiring.
Noise also recently launched its Organic-to-Ads program, which allows brands to use videos made by Noise creators as paid advertisements on Meta and TikTok, in addition to the creators' organic posts.