If you're an O2 customer, brace yourself – your mobile bill is about to jump by 8.8% from April. But before you accept this hefty increase, there's something you should know: you don't have to take it lying down.
This price hike will hit millions of O2 customers who signed up for new contracts or renewed after 25th March 2021. The increase follows O2's standard formula – December's Retail Price Index figure of 4.9% plus an extra 3.9% on top. It's becoming the norm across mobile networks, but that doesn't make it any easier on your wallet.
Here's the thing though – consumer experts are urging customers to pick up the phone and haggle. Ring O2's customer service team and don't be shy about asking for a better deal. Mention what competitors are offering, remind them how long you've been a loyal customer, or simply explain that the increase is stretching your budget too thin. If your contract's nearly up, you've got even more bargaining power.
Worried about being stuck in your contract? The rules around escaping mid-contract price rises can be tricky. If the increase was clearly spelled out when you signed up, you might not have an automatic right to leave without penalty. However, if the terms weren't properly explained or the rise seems unreasonable, you could have grounds to negotiate your way out.
Unfortunately, O2 isn't alone in this. Other major networks have rolled out similar increases, creating a perfect storm for households already struggling with higher energy bills, grocery costs, and everything else. It's yet another reminder of why it pays to regularly review your mobile contract and shop around – even if it feels like a chore.
The practice of mid-contract price rises remains controversial, and whilst Ofcom has guidelines in place, the onus is still very much on you as a customer to stay informed and speak up when these increases hit your bill.
Source: Money Saving Expert