The wait is over – Robbie Williams has finally dropped the updated FIFA anthem 'Desire', a spine-tingling collaboration with Nicole Scherzinger and Laura Pausini. This reworked version of the World Cup classic is set to get fans of all nations fired up, ahead of the thrilling final showdown this Sunday at the New York New Jersey Stadium.
The trio's electrifying performance will be the crown jewel of the closing ceremony, broadcast live on BBC One in the UK and watched by an estimated two billion people worldwide. Post Malone, Tom Cruise, and Jennifer Hudson are also set to get the party started, making this one not-to-be-missed spectacle.
Williams' passion for football has been well-documented since his appointment as FIFA's official Music Ambassador last summer. The pop superstar first performed 'Desire' with Pausini at Chelsea vs Paris Saint-Germain in July 2025, and later dueted with Scherzinger during the World Cup Final Draw.
The World Cup's inaugural Halftime Show, spearheaded by Coldplay's Chris Martin, is also generating buzz. Set to feature A-listers Justin Bieber, Madonna, Shakira, and BTS, this new format has sparked a heated debate among fans – but one thing's for sure: it's going to be a spectacle like no other.
But Robbie Williams isn't just stopping at the World Cup stage. The lifelong Port Vale FC supporter has strengthened his ties with football's grassroots level by becoming the club's Foundation Ambassador and official front-of-shirt partner. His 'RW' logo will adorn the team's home and away shirts for the next two seasons, marking a significant partnership between Williams and his beloved team.