The house of Schiaparelli has seen its business grow significantly, from $6m in 2020 to approximately $100m today. Despite this growth, the brand remains small compared to other names on the Paris catwalks, with only 10 points of sale globally.
Designer Daniel Roseberry, who is currently training for the New York City Marathon, presented a collection at his Paris show that incorporated a sportier, more aerodynamic feel. This included stretch cocktail frocks, alongside the brand's signature anatomical details and peekaboo fabrics.
Schiaparelli has gained recent visibility through celebrity endorsements, with figures like Kylie Jenner and Bella Hadid wearing the brand, contributing to its presence on platforms such as TikTok. An exhibition at London’s V&A museum this year also highlighted the legacy of founder Elsa Schiaparelli.