Facebook
Britain's News Portal
Around The Clock
BREAKING
Loading latest headlines…

Nearly half of UK homeowners secretly research property moves

Research by Zoopla indicates that 44% of British homeowners have undertaken property-related actions without informing other adults in their household.

  • 44% of UK homeowners have secretly browsed homes for sale or checked their property's value.
  • Among those considering a purchase within one to three years, 72% have taken secret property actions.
  • London recorded the highest rate of private property research at 62%.

Nearly half of British homeowners have engaged in property-related activities without the knowledge of other adults in their household, according to new research published by property portal Zoopla.

The study found that 44% of homeowners have secretly browsed homes for sale, checked their current property's value, or performed similar actions without discussing them with co-residents. This covert behaviour includes 38% who did so while watching television with those they were keeping it from.

For those planning a purchase within the next one to three years, the proportion rises significantly, with 72% in this group having taken at least one property-related action without informing household members. Of these, 61% have browsed listings and 36% have researched alternative locations.

Geographic variations were noted, with London showing the highest rate at 62% of residents conducting private property research. The West Midlands followed at 54%, and the North West at 53%.

Richard Donnell, Executive Director at Zoopla, commented that buyers today have more factors to consider, including higher mortgage rates limiting buying power and more homes available for sale. He emphasised the importance for homeowners of understanding affordability, budget constraints across different areas, and current property values.

Why this matters: The research suggests that preliminary property research is becoming a standard part of the home-buying process, often occurring before formal household discussions or engagement with estate agents.

What this means for you: If you are considering a property move, understanding local market conditions and affordability is important, as these can vary significantly.

Related Articles

Get the news that matters.

Join thousands of readers getting the best of British news straight to their inbox.