Amazon Prime Big Deal Days, an autumn sale event, is expected to launch in October 2026. This event provides Amazon Prime members with exclusive access to discounts on a wide range of products.
While the exact dates for the autumn sale have not yet been announced, Amazon typically holds two Prime Day sales annually. The summer Prime Day for 2026 took place from 23-26 June.
Previous autumn Prime Day sales have occurred in October, with dates including 7-8 October in 2025, 8-9 October in 2024, 10-11 October in 2023, and 11-12 October in 2022. The sale covers categories such as electronics, kitchen appliances, home and garden, baby products, and health and personal care.