Xsolla, a prominent global commerce company for video games, has confirmed its participation in Pocket Gamer Connects Barcelona 2026. The firm intends to use Europe's premier mobile gaming conference as a platform to present its direct-to-consumer (D2C) web shop solutions and its extensive global payments infrastructure to mobile game developers and publishers.
The move signifies Xsolla's ongoing commitment to providing tools that enable game creators to establish more direct relationships with their player base. By offering robust web shop capabilities, Xsolla aims to help developers bypass traditional app store fees and gain greater control over their revenue streams and customer data. This approach has become increasingly attractive to developers seeking improved margins and more direct engagement with their communities.
A core component of Xsolla's offering is its comprehensive global payments system, which supports a wide array of payment methods across various countries. This infrastructure is crucial for mobile game developers looking to expand their reach into international markets, ensuring seamless transactions for players regardless of their location or preferred payment option. The ability to handle diverse payment types is a significant advantage in the fragmented global digital economy.
Pocket Gamer Connects Barcelona is a pivotal event in the mobile gaming calendar, drawing thousands of industry professionals, including developers, publishers, investors, and platform providers. Xsolla's presence at such a high-profile conference underscores the growing importance of alternative monetisation and distribution strategies within the mobile gaming sector. Discussions at the event are expected to cover trends in mobile game development, marketing, and the evolving landscape of digital commerce.
The company's focus on D2C solutions comes at a time when many developers are scrutinising the economic models of major app stores. By facilitating direct sales, Xsolla offers a pathway for developers to potentially increase their profitability and foster stronger brand loyalty with their players. This shift could have long-term implications for how mobile games are sold and consumed globally.